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El Gringo Augmented Reality App

Head Winemaker Enrique Tirado at Bar Journe, Miami

hammeken cellars:
wine brings us joy

Hammeken Cellars is not your typical Spanish wine company. Founded in 1996, the company makes wines throughout Spain. The company takes pride in finding the best places and the best partners to produce a vibrant wine range from indigenous grapes. The company’s award-winning portfolio includes top lifestyle brands Radio Boka and El Gringo as well as boutique wines such as Oráculo, Tosalet and Gran Pasas.

Working with the team in Spain we created a campaign for the Hammeken portfolio that matches their passion and creativity: Wine Brings Us Joy is introducing U.S. trade and media partners to the company and the unique Hammeken way of doing business. Tactics include trade marketing, media relations and strategic communications designed to educate and inspire wine buyers nationwide.

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